Increased homeowner interest in cool roofs and authentic-looking slate and shake roofing products will continue to spur the growth of polymer roofing products in 2017. That's the prediction of our roofing industry leaders at DaVinci Roofscapes.
"We set new sales records in California in 2016 as people prepared for the launch of Title 24 requirements in 2017," says Ray Rosewall, president and CEO of DaVinci Roofscapes. "West Coast residents are clamoring for energy-efficient roofing products. Fortunately we were ahead of this surge by launching four new DaVinci EcoBlend® cool family colors earlier this year." (See DaVinci Roofscapes Introduces Four New EcoBlend Colors for Cool Roofs)
The EcoBlend polymer roofing color options have all been approved by the Cool Roof Rating Council (CRRC) to reflect sunlight and heat away from a home or commercial structure, helping the building or home stay cooler in the summer and helping to lower energy costs. The new color blends all meet Title 24 requirements for California.
"We expect this trend will accelerate in 2017 as people across the country learn the value of energy-efficient synthetic roofing products," says Rosewall. "People are quick to invest in our polymer roofing when they see the authentic look of the slate and shake tiles and then learn about the fire-, impact- and high-wind resistance of these tiles.
"Most importantly, we've heard from distributors, roofers and builders that these polymer products are becoming more preferred to natural roofing materials. People desire the expected look of shake and slate, but they truly want the benefits that a man-made product offers. We've achieved that goal by creating realistic-looking products with exceptional features."